Green Edge Training
Dates and registration:
- More dates coming soon.
All training day itinerary and times will be as follows:
- 9.45 - 10.00 Coffee/tea Registration
- 10.00 Start
- 11.15 - 11.25 Mid morning coffee/tea break
- 1.00 - 1.30 Lunch
- 2.45 - 2.55 Mid afternoon coffee/tea break
- 4.15 - 4.30 Finish (approx.) depending on discussions
If you have any questions please email greentourism@destinationplymouth.org.uk
FREE to the first 40 businesses that sign up!
The one-day Green Edge training course gives managers and owners in all types of business a better understanding of green tourism and how it impacts on their organisation. It enables participants to develop clear plans to cut costs, improve sustainability and reap the environmental, marketing and bottom-line benefits of embracing green tourism.
The course includes cost reduction; working effectively with local communities and suppliers to improve a destination’s green credentials; marketing and communications; understanding green-conscious visitors’ expectations; and implementing a Green Tourism strategy.
Green Edge provides credits towards Green Tourism Business Scheme (GTBS) awards accreditation. It helps businesses using VisitEngland’s Green Start programme, a web-based resource, to turn their initial planning into practical action (*more details below)
Green Edge combines significant learning with practical development exercises so that participants are equipped with new knowledge and clear action plans.
Green Edge participants will:
- understand what Green Tourism really means and how it affects their business
- identify how to cut energy, water and waste costs by up to 40%
- learn why being an active part of the community and using locally-produced goods can support a more sustainable, visitor-friendly destination
- add value to their marketing and promote their business effectively to the 65% 'green-influenced' consumers
- receive practical tips and develop a Green Tourism policy and clear action plans that make an immediate impact
- gain credits towards nationally-recognised GTBS (Green Tourism Business Scheme) Awards
Training contents:
1. The reasons for being green
- Sustaining your business
- Reducing resources and costs
- Attracting visitors and improving customer satisfaction
- Benefiting the environment and the community
2. Managing delivery of Green Tourism
- Identifying the impacts on your business
- Meeting legal requirements
- Developing a strategy and action plans
- Allocating responsibility and motivating staff
- Specifying and implementing actions
- Monitoring progress
- Action planning
3. Reducing costs and impacts
- Top energy saving tips
- Top water saving tips
- Top waste minimisation tips
- Action planning
4. Working with suppliers
- Tips for green procurement
- Products of the area that are iconic
- Developing an inventory of products
- Action planning
5. Adding a distinctive local feel
- The community – at the heart of what we do
- Helping your visitors to travel better
- Partnerships to protect local assets
- Action planning
6. Promoting your green credentials
- Identifying green-aware customers
- Communicating sustainability messages
- Accreditation opportunities
- Walking the walk – ensuring you stay on the green track
- Action planning
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